I adopted a logo and brand identity that truly resonated with both my clients and my design preferences. I started sharing stories about my goats, my cycle-syncing journey, and my love for “Bare Minimum” Mondays. Through all of this, I began to align with more women that I jived with. Women that made business calls feel like catching up with a girlfriend over an iced latte and genuine relationships that felt like a business bestie in the overwhelming world of entrepreneurship.

So I began to infuse more of myself into my brand and show my personality online.

This was me 3 years ago, before I realized that the secret to attracting my ideal clientele resided in me embracing my most authentic self.

I get that you're tired of feeling like your business is being looked over by your ideal client.

You’re looking left and right, trying to figure out what's working for your competitors, but somehow, their formula just doesn't seem to work for you. You know deep down that your branding isn’t reflective of your vibrant, magnetic personality. If only you could get those dreamy clients on a call or meet them face-to-face, they'd see just how electric you are. You're confident they'd be sold on your service (bc it is actual ~fire~), but you're struggling to grab their attention because your brand blends in with every other "boss babe" (*gags*) out there.