BRANDing FOR wellness retreat in dunagiri, india

dunagiri retreat

Strategy • Visual Identity • Stationery • brand patterns • custom elements

Visual elements like mountains (divinity), pine trees (eternity), and lotus flowers (serenity and self-awareness) to create connection across every touchpoint

Brand Pattern & icon Suite

Soft pinks, earthy greens, and grounding neutrals to reflect femininity, nature, and serenity

Color Palette Design

Classic serif meets modern sans, balancing sacred and sleek

Typography System

A simplified emblem with their custom “D” icon and divine symbolism for social, print, and small applications

Custom Logo Marks

Featuring symbolic monoline elements representing Mahavatar Babaji, “thin places,” and energetic connection

Primary, Secondary, & Submark Logos

We partnered to create a full visual identity system, including:

When Dunagiri Retreat reached out, they already had a name, location, and deeply rooted purpose but needed a visual identity that could bring their story to life. They weren’t looking for trendy or flashy. They wanted something sacred. Timeless. Feminine but grounded. Luxurious but approachable.

The vision was to blend earthy textures and spiritual symbolism into a brand that could elevate their offerings and create a cohesive, intentional experience from the moment someone landed on their business card or social feed.

The Rebrand Vision

Dunagiri Retreat is a spiritual sanctuary nestled in the Himalayan mountains of India. With a mission rooted in divine femininity, restoration, and sacred connection, they came to me seeking a brand identity that would reflect both the ancient practices and modern elegance of their retreat experience.

A place where guests unplug from modern chaos and reconnect with nature, self, and stillness.

Natural patterns, ancient textures, and earth-toned palettes were used to create a sense of ritual, peace, and sacred elegance.

INFUSED BRAND PERSONALITY

The “D” in Dunagiri was custom-crafted to symbolize “thin places”, sacred spaces where earth and spirit feel close.

CUSTOM BRAND MARKS

The main logo mark intertwines lines to represent connection between self, nature, and community.

PRIMARY LOGO DESIGN

This brand was designed to be more than aesthetic. Every element was chosen to reflect the values of serenity, divinity, and eternity.

The final brand feels rooted in both the feminine and the eternal—inviting guests to slow down, return to themselves, and feel held by the space before they ever arrive.

The Brand Strategy & Design Symbolism

Dunagiri Retreat has secured multiple large-scale retreat bookings, with guests drawn to the clear, elevated presence of the brand.

They now have a recognizable, meaningful visual identity that reflects the sacred nature of the space they’ve cultivated

Their brand assets have been used across business cards, signage, thank-you cards, stationery, and social media, creating cohesion at every touchpoint

Most importantly, their visual presence now matches the spiritual depth and intention of their retreat experience. Setting the tone for transformation before guests ever arrive

Since launching their brand identity:

Ready to build a brand designed to reflect the true experience you’re offering?

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